Elasticity of Demand

Elasticity can be a tough concept.  To help you get a better grasp of the concept I have included a few articles and videos.  Hope they help!

1.  Super Bowl XVIII Pricing:  A Lesson In Demand Elasticity

2. EconEd provides a video and quiz about Demand Elasticity.

3.  Video to help you understand price elasticity in under 5 minutes...